Black Flamingo, a natural skincare company, initially launched in Dubai during the COVID lockdown by Mariam Abdillahi, has expanded its presence to Cardiff and is now in the UK. 

Credit: Black Flamingo

Originating from Mariam’s personal journey of recovering from hyperpigmentation due to an allergic reaction, Black Flamingo brings traditional Somali beauty secrets to the world. The brand’s flagship Qasil Collection is crafted from dried and ground leaves of the Gob tree, locally grown in Somaliland and East African countries. This collection, along with the entire skincare range, is 100% natural, organic, cruelty-free and paraben-free, effectively addressing various skincare concerns for all skin types and colours.

Credit: Black Flamingo

Mariam’s venture is more than just a business; it’s a cultural connection and a mission to help her homeland economically. As a Black, female entrepreneur in the UK, Mariam is dedicated to creating an international natural skincare brand that aligns with the growing trend of consumers seeking products with natural ingredients. She envisions a brand that not only delivers effective results but also helps people of all ages, ethnicities and skin types feel comfortable in their own skin.

Credit: Black Flamingo

Cardiff holds a special place for Mariam, not only due to its historical connection with Somaliland but also as a welcoming community. For Mariam, settling in Cardiff provides an opportunity to give back by creating employment locally and in Somaliland. Black Flamingo serves as a homage to her culture, sharing the benefits of an ancient skincare regime on a global scale, fostering empowerment, heritage connection and positive change.

For more information, visit:

Author WCS

Leave a Reply

Your email address will not be published. Required fields are marked *